The objectives: brand placement, audience engagement, experiential marketing, evergreen content and branding, Linkedin engagement, and industry buzz!
With the above objectives as the priority, Beere designed a branded media booth. The prototype was launched at SBC. Due to its overwhelming success, the second generation of the media booth was on display at G2E ‘19. At G2E ‘21, Beere and his team produced a version of the media booth for Gaming Analytics.